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Networked Life, by Mung Chiang
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How does Google sell ad space and rank webpages? How does Netflix recommend movies and Amazon rank products? How can you influence people on Facebook and Twitter and can you really reach anyone in six steps? Why doesn't the Internet collapse under congestion and does it have an Achilles' heel? Why are you charged per gigabyte for mobile data and how can Skype and BitTorrent be free? How are cloud services so scalable and why is WiFi slower at hotspots than at home? Driven by twenty real-world questions about our networked lives, this book explores the technology behind the multi-trillion dollar Internet and wireless industries. Providing easily understandable answers for the casually curious, alongside detailed explanations for those looking for in-depth discussion, this thought-provoking book is essential reading for students in engineering, science and economics, for network industry professionals and anyone curious about how technological and social networks really work.
- Sales Rank: #787695 in eBooks
- Published on: 2012-09-10
- Released on: 2012-11-29
- Format: Kindle eBook
Review
'How do the networks, which we increasingly rely upon in our everyday life, actually work? This book is an inspiring romp through the big ideas in networking, which is immediately rewarding and will motivate later courses.' - Frank Kelly, Professor of the Mathematics of Systems, Master of Christ's College, University of Cambridge, UK
"We are entering a new Internet era -- the era of the likes of Google, Amazon, Netflix, and Facebook with entirely new types of problems. This book captures the new era, taking a fresh approach to both topic coverage and pedagogic style. Often at the end a section it leaves the reader asking questions; then exactly those questions are answered in the subsequent section. Every university should offer a course based on this book. It could be taught out of both ECE or CS departments at the undergraduate or graduate levels." - Keith Ross, Leonard J. Shustek Chair Professor in Computer Science, Polytechnic Institute of NYU, US, Co-author of "Computer Networking: A Top-Down Approach"
"Mung Chiang's Networked Life has an intriguing premise and an ambitious vision...Chiang's framing of the material as 20 intriguing questions about networks, their architectures, and associated phenomena ties theory to practical systems that students encounter every day...Chiang's course surely pushes the boundaries of the traditional lecture, and the book similarly is meant to be a next-generation work." - Lynn Andrea Stein, Science
"Chiang takes a fresh new look at the networking discipline and addresses many of the issues that have arisen during the spread of networks such as the web and Facebook. Half of the book treats the network as a graph and explores many of its features in a graph-theoretic way. The author does not intend to replace traditional networking books, but wants to enhance them in a way that encompasses the new discipline of network science...Chiang manages to avoid information overload by using examples from well-known real-world services and technologies, making it easy to relate theory to practice. The book could be used in advanced undergraduate courses or in a post-graduate course on networking...I particularly liked the exercises in each chapter, and the fact that the book only references a handful of the most significant bibliographic entries at the end of each chapter...Overall, the book is unique in that it masterfully combines the networking and network science disciplines in a single volume." - Dimitrios Katsaros, Computing Reviews, June 2013
"...an engaging undergraduate textbook that explains the foundations of many of the networks that now are part of our daily routine...The author organizes the material in the Socratic style, using practical questions instead of the more common (dry) survey of concepts and techniques. It provides just enough information to whet the reader's appetite and spur interest in networks..." - Fernando Berzal, Computing Reviews, July 2013
About the Author
Mung Chiang is a Professor of Electrical Engineering at Princeton University and Director of the Princeton EDGE Lab. He has received the IEEE Kiyo Tomiyasu Award and a US Presidential Award for Scientists and Engineers, for his research on networking. A co-founder and advisor to several startups, he also received a Technology Review TR35 Award for his contributions to network technology innovation and is a Fellow of the IEEE.
Most helpful customer reviews
31 of 36 people found the following review helpful.
NOT for the Casual Reader
By PHL1111
This is a tough book to review. On the one hand I want to give it one star and on the other hand I want to give it five stars. Let me explain. The problem is the way that the book is being marketed. In part the description for the book on Amazon states, "How does Netflix recommend movies and Amazon rank products?... Driven by twenty real-world questions about our networked lives, this book explores the technology behind the multi-trillion dollar Internet and wireless industries. Providing easily
understandable answers for the casually curious... for network industry professionals and anyone curious about how technological and social networks really work."
Being "casually curious" I ordered the book and was expecting something along the lines of Freakonomics or Malcolm Gladwell's Tipping Point or Outliers, etc. Something that a reasonably intelligent person could understand without being a mathematician or engineer. But that's not what I got and that's not what the book is. The book is a textbook complete with homework assignments.
An example: Most people have heard of "Six Degrees of Separation" and maybe even seen the movie where the idea was prominent, or played around with the six degress of Kevin Bacon or Brad Pitt websites - now that's casual. The author explores this topic in Chapter 9 entitled "Can I really reach anyone in six steps?" and gives what he calls first a short answer to this question (as he does the other 19 questions in the book in each of their respective chapters) but even those short answers are formal and not at all casual. A portion of the short answer from this chapter reads: "That concerned only with the existence of short paths from local information. As we will see, it is also more difficult to create a robust explanation for the observation of an algorithmic small world." Which leads to the next section where a long answer is spelled out and concludes with the homework. A portion of the homework for this chapter reads, "Now, your task for this homework problem is simple: For K = 3 there are two distinct de Bruijn sequences. What do we mean by "distinct sequences"? Sequence 01011 and 00111 are distinct, but sequences 01001 and 10101 are not (try to write out the sequences as in Figure 9.16). Draw two distinct Eulerian cycles on the graph in 9.17 and report the two distinct de Bruijn sequences found."
The author appears to really know his subject and to the expert and serious student in the field this is probably a five star book. But to the casual albeit intelligent reader this is a complex technical doctrine and one star. To bill the book anything less than technical textbook and say it's also for the casual reader does the book an injustice although it might increase sales.
So an average of 3 stars.
8 of 9 people found the following review helpful.
Does Google rule the world?
By Tony
In his new book Networked Life, award-winning Princeton professor of Electrical Engineering Mung Chiang gives 20 questions and answers about how Google, Amazon, Facebook, Netflix, YouTube, Twitter and many other networks shape and control our everyday life.
I came to know about the book through Coursera, where Mung Chiang's course Networks: Friends, Money, and Bytes caught my eye. I was especially intrigued by the question: How does Google rank webpages? Like so many others I was worried that Google's dominant position on the Internet, could one day lead to thought control and censorship of everything that was not in their interest. After reading Networked Life this fear has been put to rest.
I got a lot more than I bargained for. Networked life is not just about Google. It's about every major player on the internet, how they have evolved with a strong emphasis on how they did it. Each chapter or question is constructed using the same easy to follow template: The question is asked, the relevancy is explored, the answer is provided in short form, then in greater detail showing what really is done and how you could do the same.
Despite the complexity of the subject, Networked Life is an astonishingly easy and well written read. Even when Mung dives head first into complicated mathematical modeling to explain what is going on, his line of thought is easy to understand.
An equally good read for the casual reader that would like to understand the world we live in a little better and for the advanced reader that would like to understand exactly how big networks do it.
Networked Life will deepen your knowledge about the many successful networks of this world and maybe help you invent the next Google.
2 of 2 people found the following review helpful.
This is an excellent introduction into the world of online networking and the answer to questions we all want to know ...
By Deb
One of the most interesting things about networking, not in the computer sense, is that courses like Professor Mung Chiang's are now available to all comers. Coursera has networked and provided free online courses to "empower people with education that has so far been available only to a select few." Would you enjoy taking a course that has been available only to students of engineering at Princeton? I've tried MIT courseware and have enjoyed being in the classroom and I look at this textbook and the course with wonder. This course, "Networks: Friends, Money, and Bytes," does have a prerequisite. You should be well-versed in basic linear algebra and multivariable calculus. There are mathematical models in this book that are utilized when Chiang gives us the "long answer."
The "network" in this book refers to the networks we have created in our online world. This world is almost inescapable, something that links us to large numbers of people in the world. Chiang has posited twenty questions for us to think about and explore. He answers them for us in both a long and short manner. One of these questions asks, "Can I really reach anyone in six steps?" The six degrees of separation theory reminds all of us of Kevin Bacon, but just how realistic is this small world premise? Chiang revisits Stanley Milgram's experiment in his short answer. The social networking phenomenon is fascinating to all of us. Haven't we all exclaimed at one time or another, "It's a small world!"
Is the six degrees of separation theory simply an urban legend? You can work right along with Chiang as he works through the Watts-Strogatz model in his "long answer." At the end of the chapter, as in all of his questions, you'll find a summary along with additional problems and additional book resources to explore. Perhaps there are a lot of questions you'd like answered, but the most fascinating part of this book is that you can explore them at your leisure. Have you asked yourself "When can I trust an average rating on Amazon?" Which ones do you trust and how do you know when not to trust them? This book is a journey into networking and a fun one at that, whether or not you are interested in the coursework. Keep in mind that the long answers do entail mathematical models and to get the most enjoyment out of the material you do need to have basic linear algebra and multivariable calculus behind you. This is an excellent introduction into the world of online networking and the answer to questions we all want to know.
CONTENTS:
Chapter 1: What makes CDMA work for my smartphone?
Chapter 2: How does Google sell ad spaces?
Chapter 3: How does Google rank webpages?
Chapter 4: How does Netflix recommend movies?
Chapter 5: When can I trust an average rating on Amazon?
Chapter 6: Why does Wikipedia even work?
Chapter 7: How do I viralize a YouTube video and tip a Groupon deal?
Chapter 8: How do I influence people on Facebook and Twitter?
Chapter 9: Can really reach anyone in six steps?
Chapter 10: Does the Internet have an Achilles' heel?
Chapter 11: Why do AT&T and Verizon Wireless charge me $10 a GB?
Chapter 12: How can I pay less for each GB?
Chapter 13: How does traffic get through the Internet?
Chapter 14: Why doesn't the Internet collapse under congestion?
Chapter 15: How can Skype and Bit Torrent be free?
Chapter 16: What's inside the cloud of iCloud?
Chapter 17: IPTV and Netflix: How can the Internet support Video?
Chapter 18: Why is WiFi faster at home than at a hotspot?
Chapter 19: Why am I getting only a few % of the advertised 4G speed?
Chapter 20: Is it fair that my neighbor's iPad downloads faster?
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